The Very First Card – November 2004 (the first year)
People always ask us — How did you start making cards? We typically chuckle and say you know it’s a very funny story…..
During the late summer of 2004 – Maranda moved from Rochester, NY to Louisville, KY – the place she was raised and where most of her family resided – so she could rear her soon-to-be born child the same way she was with family.
Although, Maranda had moved to a different city she maintained her own business that dealt graphic design and web development. One day during a conversation with a client the question was posed — Do you know how to make cards? The client had been working with someone else to make some greeting cards for her but they weren’t what she envisioned and she wanted to give someone else a try. Knowing that Maranda had a strong background in the arts and was very crafty only choice she could think of — well she was right in asking for Maranda seen this as something new to expose herself to. And since she was living with her sister she recruited her to go on a trip to Michaels just to see what kind of supplies she would need to make these samples… Thus begun our addiction with card making excursions!
After completing our first order of cards we continued making cards so that we could give them to friends and family members rather than paying mass produced retailers. It was truly a hobby and reason to go shopping… It is so funny how much money we spent the first year of ZeVin Creations — between magazines/books and just stuff we wanted to experiment with…We dabbled in every form of cardmaking there is — stamping, embossing, straight paper, and then embellishments..
One day in February 2005 Maranda was making a card during her lunch break for a family member and a coworker(Maranda worked for Texas Roadhouse at this time) asked Maranda what she was doing and asked if she could make a card for him to give his wife and daughters for Valentine’s Day… Maranda was like sure and asked him a couple of questions about them so she could make the “PERFECT” card… Thus began the actual retailing of our cards to people as a business… granted we really didn’t charge anything for our initial purchases — cover the supply cost — but people would ask and we would gather information about the recipients and make the cards… And typically would make like 2-3 different cards for them to select from and ended up with extras for us to send or give to others.
As we approached the end of the first year we got to where we could start using random things to make our cards and were getting out of purchasing just “Scrapbooking” items and our cards were getting out of the mode of resembling what we saw in a book but were OUR OWN personal designs… we still would reference a book/magazine to trigger inspiration but primarily it was all Marisa & Maranda making the designs… this also began us venturing into our INDIVIDUAL niches… you could see our personalities reflected in our cards.
Coming soon: Pictures of the First Year Cards, The Very First Show – December 2005 (begin of year 2), National Recognition – November 2006 (begin of year 3), Goals for Year 4